How we created an international demand system and product catalogue for the Swiss company LPP Group
About the company
The LPP Group was founded in Switzerland in 2013 to create a market access and distribution network for laboratory, pilot and process equipment in Eastern Europe.
The company also specializes in the sales and service of all laboratory equipment, from reactors and centrifuges, to chromatographic, distillation and extraction instruments, to testers, water purification, freezers and pumps. They operate in the pharmaceutical, chemical, petrochemical, food and cosmetics industries, as well as in the life sciences, forensics, materials science and environmental sectors.
LPP Group operates in 12 markets in 17 languages. That is why it needed a centralized and language-efficient solution for its website.
LPP Group initially commissioned us through a recommendation to maintain and manage their existing multilingual web-based product catalogue. The first problem we had to solve was the lack of source code, which the company that originally built the website had managed to lose. Because of this, we first had to gradually decompile all the dll files and make partial modifications. Thanks to this, LPP Group was able to continue to operate and, more importantly, update its product and service portfolio, which was constantly expanding.
Based on this successful move, we went on to create a comprehensive centralized portfolio system for the client, updated for each country of operation.
LPP Group went on to commission a complete rebuild and update of the system to a fully automated and centralised system so that they themselves had easy and intuitive access to handle their country and language specific portfolios, with service, updates and support from us continuing to this day, as well as our collaboration to expand the system as the client continues to grow.
At the same time as handing over the new system, we effectively trained all national office managers to use it. The training was conducted online, which further underscores the benefit of the complex system’s ease of use.
The result is the creation of a very comprehensive yet easy to use turnkey system that meets high software requirements such as speed of page views, speed of content availability from the main source in all countries, ability to revert to historical edits at any time, auditability, spam resistance and automatic redirection of orders to branches based on geographic affiliation.