ChatGPT Ads
An advertising format designed to display paid advertisements directly within the ChatGPT environment, with adverts appearing in the context of the topic the user is discussing in the conversation. Unlike traditional advertising on search engines or social media, it is not primarily based on a banner, keyword or separate advertising space, but on a natural conversational environment and relevance to the user’s query. The advert is clearly separated from ChatGPT’s response, and advertisers cannot influence the content of the model’s replies. The aim is to offer businesses a new advertising channel in an environment where users are actively seeking information, comparing options or making decisions.
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