Search advertising has long been based on the principle whereby a user enters a query and the advertising system attempts to find offers that...

From 17 August 2026, Google is changing the way certain automated bidding strategies work for campaigns with limited budgets. The change affects...

The Czech Association of Artificial Intelligence (CAUI) approached us at the end of the summer to help promote its AI Transformation in Healthcare...

On Friday 10 October, we went to Prague’s Radlice, where the Innovation Week 2025 took place in the modern environment of the ČSOB Campus,...

TRITON IT recently prepared a four-part workshop for our client Libeřské lahůdky, in which we introduced various marketing approaches and tools...

At TRITON IT, we believe that sharing knowledge and experience is not an enhancement of competition, but a demonstration of competence, which...

Properly set up PPC campaigns are the main source of revenue for a significant number of companies operating in the online environment. As it...

In many industries, competition continues to grow and digital marketing is no longer a supplement, but the main (and often only) battlefield...

In online advertising, innovative ways to reach customers and achieve maximum results are constantly emerging. Some turn out to be dead ends,...

At the end of June and the beginning of July, a PPC advanced course was held at Digicamp s.ro., which was attended by our colleague Bára and...